Monthly Archives June 2018

How Do Clients Choose a Clinic?

The million dollar question In dental clinic marketing, the main question is: How do customers decide on a clinic in which to receive care? Although going to the dentist is not something people look forward to, at some point clients must decide on a dentist or clinic. As professionals, it is important that we understand the customers’ decision-making process, because if we know what is important to the customers and understand how they make decisions, we can make the necessary adjustments so that they will ultimately turn to us for dental care. In the context of consumer behavior, one of
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